Denis Matsuev says “The fact itself of coming the French camera crew in Kasan evidences about much.” He underlined that the TNSO became the first among region Russian orchestras which will be shown on Medici.TV, before it was only orchestras from Moscow and Saint-Petersburg.
Artistic director and principal conductor of TNSO, Alexander Sladkovsky, names the recording for Medici.TV the investment which must help to the recognition of Kazan orchestra. Also he said that he has one aim to make high-class orchestra in Russia today and tomorrow I the world. But it’s not an easy task. Sladkovsky says that if they want to enter in the world market, they must act without mistakes.
Everything has its meaning: the level of the concert halls, names of producers, names of the label, ambition of the art tasks.
The contract with Medici.TV cost 3 million rubles. Sladkovsky says “It’s a step in the right direction. The channel has the huge Internet auditorium. We promote the orchestra and the classy concert hall by Saidashev”.
Marc Pasto coordinated the recording for Medici.TV told RKB-Tatarstan that it was Denis Matsuev who gave the idea to record TNSO. In November 182 countries can see the concerts of TNSO on Medici.TV.
The personal manager of Denis Matsuev Alexey Pilyugin confirmed that Denis Matsuev takes an active part in the fate of TNSO. Matsuev thinks that the revival of the culture begins with the regions and in this case Kazan is ahead. Sladkovsky has his own business plan which he embodies in a right way.
Before TNSO got the status of the orchestra Sony Music Russia and recorded two CDs. Moreover, TNSO started selling of the music on the online-shop iTunes Store. In May 2015 the Europe tour is planned together with Denis Matsuev.
Alexander Sladkovsky says “For us the Europe tour, also as recording on Medici.TV is the investment. However, it costs much money for this investment. The budget of TNSO is nearly 160 million rubles. Two third of this money is for salary and the rest is for the orchestra development. Today we need 10-15 million rubles more. But to ask to increase the budget it’s not right. The orchestra as the leading famous orchestras should get its own sponsors”
One of this sponsors can be in the future air-company Tatarstan.
About the future the principal conductor says in a metaphorical way “It’s like a child starts learning to walk. Now we are learning to stay keeping the chair. I hope when it will be 5 year of my work here we will be able to walk without support.
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